{"product_id":"the-oom","title":"The Oom","description":"\u003cdiv class=\"et_pb_module et_pb_text et_pb_text_0  et_pb_text_align_left et_pb_bg_layout_light\"\u003e\n\u003cdiv class=\"et_pb_text_inner\"\u003e\n\u003ch1\u003e\u003cstrong\u003eThe Oom’\u003c\/strong\u003e\u003c\/h1\u003e\n\u003cp\u003e\u003cspan\u003e‘The Oom – The Biography of South African Water Sports Pioneer John Whitmore’ is the illustrated life story of a man who made a massive impact on several ocean-based water sports in the country from the 1950s to the 1980s.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe first to ride a surfboard on the Cape Atlantic coast, John Whitmore created the country’s first surfboard brand, discovered many iconic local surf breaks, including Elands Bay and Jeffreys Bay, and founded Springbok surfing, influencing generations of surfers to follow.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eJohn became widely known for his daily surf report on Radio Good Hope from 1965 to 1985. His starring role in Bruce Brown’s \u003c\/span\u003e\u003ci\u003e\u003cspan\u003eThe Endless Summer \u003c\/span\u003e\u003c\/i\u003e\u003cspan\u003e(1966) spread his fame internationally. Also known as ‘The Doyen’, John introduced the Hobie Cat and the Morey Boogie to South Africa in subsequent decades, transforming the country’s relationship with the ocean. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWritten by Cape Town journalist Miles Masterson, ‘The Oom’  offers a fascinating chronicle of the man who helped to establish South African beach culture and inspired countless others to follow suit and will make one of the best Christmas gifts for dads, or anyone else who loves ocean sports.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOrder your numbered, signed copy of the book now, which comes with a limited edition Whitmore Surfboards sticker (while sticker stocks last). \u003c\/span\u003e\u003cspan\u003eA percentage of all book sales goes to South African environmental NPO \u003c\/span\u003e\u003ca href=\"https:\/\/protectthewestcoast.org\/\"\u003eProtect the West Coast.\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"OPEN ITEM","offers":[{"title":"Default Title","offer_id":46978494660828,"sku":"79341","price":495.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4927\/9196\/files\/rn-image_picker_lib_temp_ccf695c2-ed6b-4224-b034-ff61be1355e5.jpg?v=1777791171","url":"https:\/\/yzerfonteinsurf.co.za\/products\/the-oom","provider":"Yzerfontein Surf Shop","version":"1.0","type":"link"}